Ted Cruz is the first politician to become a candidate in the 2016 Presidential Election. He began his campaign targeting young conservative voters, but will this position help him or hurt him throughout his race?

If you are running for a public office, an inclusive position is usually a good bet, and gearing your campaign toward many voters will ultimately be more helpful. But Cruz seems to be taking a different route in announcing his campaign, so will it help his cause or will he go by the wayside after more people join him in the run for office?

Cruz is a Republican senator from Texas who upholds conservative values. His website says he works toward reinforcing marriage between a man and a woman and has been an advocate for religious freedom by supporting organizations like Hobby Lobby. He is also an advocate for abolishing the Affordable Care Act. These are only a few things Cruz is an advocate for.

Cruz began his campaign appealing to young conservative voters. He was the first politician to announce his campaign, where it was originally announced on Twitter, and he made his first speech as a presidential candidate at Liberty University in Virginia. He will be the first voice for young conservatives in the 2016 campaign and this will put him at an influential advantage with his audience.

Being the first to announce his goal to run for office, Cruz made breaking news headlines and trended on social media very early in the race. This may later give him leverage with young voters because young media-oriented minds will remember his name. In the early stages of the race, Cruz may have already started building a strong group of supporters that will help kickstart his cause.

Unfortunately, his audience is a relatively small area to start with. Older voters will now be waiting to feel a sense of inclusion in his campaign, and it may cause him to fall behind in the race as more conservative politicians announce their goals for presidency in more age-inclusive environments. Starting with a small audience may put Cruz at an advantage in establishing a strong support system, but it will also put him at a disadvantage because in a presidential race, majority matters.

Cruz gained a lot of criticism on the first day of his campaign, but as others join him in the race, his agenda may end up shining to conservatives or fading in the background.

Cruz is a relatively young senator with ideas that may appeal to an evolving conservative audience, including both young and middle-aged voters.

As his campaign spreads, we will see how his ideas play out in the grand scheme of the race and it is always possible that this fresh face in the presidential campaign might appeal to a wide audience of conservative voters in the end.

Amanda Gibson can be contacted at [email protected].